


Welcome to Jaia Studio
Brand strategy and intentional branding for wellness businesses.
Where wellness meets strategy, and good design goes deeper than looks.We help health, fitness, and lifestyle founders clarify their brand and build foundations that support real, sustainable growth.
let's build your brand

How We Work
Each project starts with building a clear value prop and getting clarity on the design goals. From there, we craft visuals to support the next phase of business growth.
Let's build your brand

Who We Serve
We work with health, wellness and fitness businesses. Who are serious about building a brand to take their business to the next level.
Let's Build Your Brand
Explore some of our client work from gyms, instructors, therapists, to health apps.
Featured Work
Let's Build Your Dream Brand
Explore some of our client work from gyms, pilates & yoga studios, therapists, to personal trainers.
Featured Work
BUILD A BRAND AT YOUR OWN PACE
Explore our digital products: brand kits, marketing & business strategy workbooks.
No plans available
Once there are plans available for purchase, you'll see them here.
Ways to work together
Complete identity systems built to increase trust, recognition, and perceived value.
Monthly 1:1 support to clarify your offers, messaging, and next business priorities.
Full brand and website packages for founders ready to scale.
Why Founders Choose Jaia Studio
Strategy first. Design second.
That’s how we build brands and websites that actually support growth.
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Strategy Sessions
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Visual Branding
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Brand + Website
Every offer is designed to give you clearer decisions, stronger positioning, and a brand presence that matches your next stage.

Proven Results
Trusted by 40+ wellness and lifestyle brands.
We build strategy-led brands that create clarity, confidence, and momentum.
Strategy First
We turn strategy into a cohesive visual identity and digital presence.
Built to support growth, not just look good.
Clear Communication
You’ll always know what’s happening, what’s needed, and what’s next.
Clear timelines, structured feedback, and a smooth process from start to launch.
What Our Clients Are Saying
Asha Holmes
Owner of Ivie Athletica
Jen completely transformed my brand and made the whole process so seamless! At the same time she helped me define my brand voice – keeping it authentic to me
Her creativity, organization, and dedication were next-level, and she truly went above and beyond!! If you’re ready to build a standout brand, Jen’s your girl!
Tonya Beattie
Owner of Clarity Counselling
Jen from Jaia Studio was amazing to work with from start to finish with our rebrand and new website launch! Quick to respond, filled with unique ideas, and up for the challenge of a shortened turn around time! We love our new and improved user friendly website, and our clients love it too! The rebrand was exactly what we wanted; we started with a basic idea and Jen blew it out of the water!!
Aleesha Miranda
Owner of Forge Fit
Jen has been instrumental in not only building my personal training brand and identity, but in giving me the confidence to launch and effectively market my business. She was incredibly diligent in her exploration of my values and services. Because of this, she perfectly crafted a full suite of logos. fonts, and brand colours that match me and my company. Thanks so much, Jen!
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